Studio 03 / Set design
2013 – Abu Dhabi, UAE
Client: Get Set for Abu Dhabi Media [Ad Sports]
Team: P-06 Atelier [Nuno Gusmão] + Site specific [J. Paulo Costa]
3D visualization: 18:25 Empreiteiros digitais
Prototyping and construction: Eurostand
Spatial and equipment design project for a football TV program (sports news), for Abu dhabi Media (AD SPORTS) channel.
In an audiovisual world increasingly dominated by virtual reality, the concept of this project aims that the studio space, seen through the television screen, but also felt by the "actors" in the studio, was, itself, generator of the program identity, by imposition to the TV graphics on screens. Thus, it is possible to find different relationships within the studio and with adjacent spaces bringing richness to the direction of the program.
The overall space is defined by an aluminium wall floating as a light curtain that determines two distinctive areas – news presenter and interview zone. The construction system is made of steel structure covered with aluminium stripes and led lightning behind. The aluminum strips twist themselves according to the needs of the studio, sometimes seek transparency, allowing to see through, other times, simply due to technical issues, allowing,
for example, to hang and to ventilate screens.